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New $1B BNB Investment Firm Launches With Binance Founders’ Support

Morgan Blockwell by Morgan Blockwell
August 25, 2025
in News, Altcoins
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A new company wants to make it easier for big investors to buy and support BNB.

  • B Strategy plans to raise $1 billion through a U.S.-listed company.
  • The team includes ex-Bitmain CFO and Binance co-founders’ support.
  • The goal is to invest and grow projects in the BNB ecosystem.

B Strategy Aims to Boost BNB Investment

Digital asset firm B Strategy is launching a new company focused on BNB, the token used on the BNB Chain. The firm plans to raise up to $1 billion using a company listed in the U.S. This will be done with the help of YZi Labs, a fund supported by Binance founders Changpeng Zhao and Yi He.

Led by Industry Experts

The new company will be led by Max Hua, who used to be the Chief Financial Officer at Bitmain, one of the largest Bitcoin mining firms in the world. He also helped start crypto asset manager Metalpha. Hua says the new firm will focus on “transparency” and “governance,” two things large investors care about the most.

More Than Just Holding BNB

The company will not just buy and hold BNB tokens. It also plans to support the BNB ecosystem by investing in new technology, giving grants to developers, and helping community-run projects. The idea is to become something like the “Berkshire Hathaway” of the crypto world, but focused only on BNB.

A Bridge Between Crypto and Traditional Finance

This effort is part of a new trend. More crypto firms want to link digital tokens with the regular finance world. By being listed in the U.S., the company hopes to attract both institutional and retail investors. Hua says the firm will use secure custody, verified holdings, and risk controls so investors from places like New York and Hong Kong can feel safe while investing in BNB.

What This Could Mean for BNB

If the company is successful, it could bring more money and attention to BNB. This can help the BNB Chain grow as more people and projects start using it. It also means BNB might get treated more like a real-world financial product, which can boost trust with serious investors.

Source: coindesk.com

Tags: b strategybinancebnbinstitutional-investmentmax hua

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